![]() ![]() ![]() Rhubarb, cherry blossom, and even rose petal flavoured gins appeared from established brands like Beefeaters and Hendricks, as well as craft companies like Wild Thyme, which is one of the sector’s big success stories. Many of gin’s big players quickly jumped on the rosy trend, mixing anything pink with the original juniper and bitters of old. The surge of gin sales started about 10 years ago and was helped predominantly by two major happenings, the advent of the Social Media age and photo sharing and, more importantly, pink gin hit the shelves! As pictures of this glamorous looking tipple were shared around the world, people were commenting on the unique flavour of it strawberries, raspberries, and other fruity tastes were helping fuel popularity across both sides of the Atlantic and beyond. Now we’re post pandemic it’s clear those sceptics had nothing to fear as gin continues to keep up with the trend. In early 2020, however, this massive boom of gin consumerism seemed to have passed its peak and people were wondering if the once sparkling bubble had burst. Between 20, the gin industry delighted in a renaissance with some sectors of the markets enjoying growth spurts of nearly 60% after overall buying of this refreshing tonic had been suffering in previous years. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |